What do white hats, oversized glasses of red wine and Thursdays nights have in common?
Olivia Pope.
Olivia is confident and smart, with a killer wardrobe. Olivia, played by Kerry Washington on ABC’s “Scandal”, is the main character of the addicting storyline. Of course, the show would not be possible without the brilliant Shondra Rhimes and the writers who have created a dynamic and complex role for the shows female lead.
In season one, Rhimes, sent a spy into the white house, narrowly avoided a ballot rigging nightmare, killed off innocent characters, and crafted a compelling love story. Consequently, “Scandal” is rated the best drama on network television. Olivia Pope follows her own rules, doesn’t take orders from anyone (even the president) and ALWAYS wins.
The show has gained a mass following of fans or ‘Gladiators’. Each Thursday night ‘Galdiators’ take to Twitter and keep Scandal trending for days to follow. Tonight is no exception.
Through hashtag discussions on Twitter, ‘Gladiators’ are able to unite using the clever hashtags created to streamline the conversations.
The show has created an environment where conversations are encouraged. The cast will live tweet with the fans and broadcast customized advertisements detailing the Twitter party.
A repeatedly trending show on Twitter has resulted in favorable ratings week after week. Through Scandal’s social media campaigns, more than 2,200 tweets a minute have been generated. The Hollywood Reporter adds that they have on average five worldwide trending topics, with 8.9 million viewers tuning in every Thursday.
What are you waiting for? Go watch Scandal. If not because of Olivia, then do it for Fitz. Or Jake. Or for any other of the cast members who make the show so great. You will not regret it, but make sure you have a few hours to spare; because once you start, you’ll be hooked.
Screenshot credit: Tara Holliday
taraholliday 